Tuesday, June 4, 2013

In the Aftermath of Penguin 2.0, Branding Is Now a Major Ranking Factor

A brand spankin' new article from the HubSpot Inbound Marketing Blog!

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Just wanted to give you a heads up that there's a fresh new post on HubSpot's Inbound Marketing Blog, eager to be read. Check it out!

In the Aftermath of Penguin 2.0, Branding Is Now a Major Ranking Factor
By Adam de Jong, June 4, 2013, noon

penguin-2.0Penguin 2.0 happened. Perhaps you've heard about it? Yeah, figured.

Just as with the initial release of Google's Penguin update last year, SEOs all over the web are writing post-mortems about aggressive link building tactics that were once the bread-and-butter of successful search engine optimization, but are now resigned to the dustbin of internet history.



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